7 Tips to Make Your E-Commerce Site Successful

A long time ago, trade was done in many different ways. But thanks to today's technologies, trade methods have changed incredibly quickly. In our recent history, a concept called E-commerce (Electronic Commerce) has emerged.

E-Commerce is the sale of goods, products or any service over the internet, that is, it covers online shopping transactions. If we give examples of e-commerce transactions, ordering, payment and customer service fall into this class. There are many features that distinguish e-commerce from normal trade. In e-commerce, it is not necessary to meet customers face to face, you do not have to be tied to any place and time.

Today, e-commerce is done from business to consumer and from business to business. A book or any product that you will buy from your own computer over the internet is an example of a business to consumer e-commerce service. In business to business, selling office supplies to a business can be given as an example. The biggest advantage of e-commerce is that it reaches not only your own customers but also potential customers from many parts of the world. In this way, you can expand your customer network and increase your sales. There are a few points you should pay attention to in order to create an efficient and easy-to-understand e-commerce site.

7 Tips for Successful E-Commerce Sites

  1. Showing visitors to the site where they are on the page with breadcrumbs
  2. Directing site users directly to the target with the search narrowing option
  3. Product filtering feature
  4. Creating a very good SEO infrastructure and promoting the product in product details
  5. Using banners that attract attention and direct to the product such as Discounted Product, Opportunity Product, etc.
  6. Offering installment opportunities for credit cards of various banks
  7. Being able to track the status of the customer's orders and providing informative information


These simple but time-saving applications will provide visitors with an easy shopping experience. This way, you can ensure that visitors choose your e-commerce site instead of other alternative sites for their second purchase. The branding process, which normally takes many years, can be completed in a much shorter time thanks to e-commerce sites.

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